Key Takeaways
In this guide:
If you have looked up botox prices before, you know how confusing the answers get. Some sites quote per unit, others per area. Some list prices from New York clinics that have nothing to do with what you would pay in Texas. This guide cuts through that and gives you actual numbers by treatment area, with real unit counts and what those translate to at InjectCo’s $12 per unit rate.
We treat thousands of patients across 9 Texas locations. The pricing in this guide reflects what we see every day in the treatment room, not national survey averages.
Most Texas providers fall somewhere between $10 and $25 per unit. Nurse-led med spas in DFW and Austin tend to land in the $12 to $16 range, which actually comes in below the national average of around $15 per unit according to the American Society of Plastic Surgeons. Texas has a lot of competition in this space, which genuinely works in your favor.
At InjectCo, Botox is $12 per unit at all 9 Texas locations. No membership, no tiered pricing, no surprise fees at checkout. What you’re quoted is what you pay.
That said, I want to be real with you: the per-unit number is only part of the picture. Your total cost depends almost entirely on how many units your treatment actually takes. A forehead-only treatment at $12 per unit looks very different from a full upper-face treatment at $12 per unit. I’ll walk you through the specifics below.
Texas isn’t one market. What you pay in Dallas is genuinely different from what you pay in Cleburne or Austin. Understanding that helps you recognize a competitive price versus one that should raise questions.
| Treatment Area | Units Needed | InjectCo Cost ($12/unit) | Market Range |
|---|---|---|---|
| Forehead lines | 10-20 units | $120-$240 | $150-$400 |
| Glabella (11s / frown lines) | 15-25 units | $180-$300 | $200-$450 |
| Crow’s feet (both sides) | 20-30 units | $240-$360 | $200-$450 |
| Forehead + 11s combo | 25-45 units | $300-$540 | $350-$700 |
| Full upper face (3 areas) | 40-60 units | $480-$720 | $500-$900 |
| Masseter / jaw slimming (each side) | 40-60 units | $480-$720 | $500-$1,200 |
| Neck bands (Nefertiti lift) | 25-50 units | $300-$600 | $400-$800 |
| Chin dimpling / pebble chin | 4-8 units | $48-$96 | $60-$160 |
| DAO / downturned mouth corners | 4-8 units | $48-$96 | $60-$150 |
| Eyebrow lift (tail) | 4-8 units | $48-$96 | $60-$150 |
| Lip flip | 4-6 units | $48-$72 | $60-$120 |
| Under-eye / bunny lines | 4-10 units | $48-$120 | $60-$200 |
| Baby Botox (full face, low dose) | 15-30 units | $180-$360 | $200-$450 |
For a deeper per-area breakdown with before and after context, see our full Botox cost guide by treatment area.
Botox for the forehead and frown lines is the most common treatment combination at InjectCo. Horizontal forehead lines typically need 10 to 20 units. Frown lines (the 11s, or glabella) typically need 15 to 25 units. At $12 per unit, treating the forehead alone runs $120 to $240. Treating frown lines alone runs $180 to $300.
Most patients treat both at the same time. That is not just a sales pitch, it is clinical. The forehead and glabella muscles work against each other. Treating one without the other can create an unbalanced result, a flat forehead with an unrelaxed brow that looks unnatural. The combined treatment uses 25 to 45 units, putting the InjectCo total at $300 to $540.
First-time patients often ask how many units they specifically need. The honest answer is: it varies. At our Fort Worth and Plano locations, we routinely see patients with strong frontalis muscles who need closer to 20 forehead units, and patients with lighter lines who get excellent results with 12. Your injector will assess this in person.
See how much Botox costs for the forehead and face for a full area-by-unit breakdown with visual reference.
Crow’s feet are the fine lines that fan out from the outer corners of the eyes when you smile or squint. Most patients need 20 to 30 total units across both sides, around 10 to 15 units per eye. At InjectCo’s $12 per unit rate, that puts the cost at $240 to $360. The national market range runs $200 to $450.
The skin around the eyes is thinner than anywhere else on the face. Placement here requires precision. Too shallow and the result is uneven. Too close to the orbital rim and it can affect eyelid movement temporarily. This is one area where injector experience has a direct and visible impact on your outcome. At InjectCo, all injections are performed by master nurse injectors with supervised clinical protocols.
Several smaller treatments use very few units and add precision to your results without adding much to the bill. These are often combined with upper-face treatment at the same session.
The mentalis muscle in the chin creates a dimpled or cobblestone texture when active. Relaxing it with 4 to 8 units smooths the chin surface significantly. At $12 per unit, chin Botox at InjectCo runs $48 to $96. One of our most requested add-on treatments, because the result is visible and the cost is minimal.
The depressor anguli oris (DAO) muscle pulls the corners of the mouth downward. This creates a resting expression that reads as unhappy or tired even when you are not. Relaxing it with 4 to 8 units subtly lifts the corners without filler. At InjectCo: $48 to $96. Results are subtle but consistent.
A small amount of Botox placed under the brow tail relaxes the muscle that depresses the outer brow. The result is a 1 to 3 millimeter lift that opens the eye and creates a more alert appearance. Most patients need 4 to 8 units per side. At $12 per unit, that runs $48 to $96. This is a refinement treatment, not a dramatic lift.
A lip flip uses 4 to 6 units of Botox around the upper lip to relax the orbicularis oris and let the lip roll slightly outward. It adds the appearance of volume without filler. At InjectCo: $48 to $72. It is often combined with lip filler for patients who want both definition and volume.
Masseter Botox is one of the fastest-growing treatments at InjectCo and one of the most searched botox topics in Texas. The masseter is the large muscle on each side of the jaw used for chewing. Injecting it relaxes the muscle over time, which slims the lower face for patients with a square or bulky jaw and reduces teeth grinding (bruxism) and TMJ-related jaw tension.
Because the masseter is one of the strongest muscles in the body, it requires significantly more product than upper-face treatments. Most patients need 40 to 60 units per side, totaling 80 to 120 units for the full jaw. At InjectCo’s $12 per unit rate, masseter Botox runs $480 to $720 per session. The national market range is wider, from $500 to $1,200, depending on provider and location.
Results from masseter Botox tend to last longer than upper-face treatments, often four to six months. The slimming effect is progressive; most patients see the most visible change after their second or third treatment as the muscle atrophies gradually. A patient we saw recently at our Plano location had been grinding his teeth for years and came in skeptical that Botox could help. By his six-week follow-up, both his jaw pain and his jaw width had measurably reduced. What I told him was that the muscle does not change overnight, but the trajectory is consistent.
Masseter Botox is not right for everyone. Patients with very thin facial structure may not be good candidates, and the treatment is not recommended during active dental procedures. Your InjectCo injector will assess your jaw anatomy at consultation.
Ready to see if masseter Botox is right for you? Schedule a free consultation at InjectCo.
Under-eye Botox is a more advanced treatment that addresses fine crepey lines directly under the lower lash line. The orbicularis oculi muscle, which controls lower eyelid movement, creates these lines with repeated expression. Relaxing a small portion of it with 4 to 10 units can soften those lines. At InjectCo, that puts the cost at $48 to $120.
This is a treatment where patient expectations need to be calibrated carefully. Under-eye Botox works best for dynamic lines, lines that form when you smile or squint. It does not address dark circles, volume loss, or structural hollowing under the eyes. For those concerns, hyaluronic acid filler is typically more appropriate. Your InjectCo injector will be direct with you at consultation about which treatment will actually move the needle for your specific concern.
Baby Botox refers to using smaller, strategically placed doses of Botox to create subtle softening without the frozen or fully relaxed look of traditional dosing. A full baby Botox session typically uses 15 to 30 units across the face. At InjectCo’s $12 per unit, that puts the cost at $180 to $360, making it one of the most accessible entry points to neuromodulator treatment.
Baby Botox is not just for younger patients, though it is popular as a preventative measure for patients in their mid-20s to mid-30s who want to slow the formation of deep lines before they set. It also works well for patients who have tried standard Botox doses before and found them too strong, or who want a more natural result that preserves some movement.
The tradeoff is duration. Lower doses wear off faster, typically at 6 to 10 weeks rather than the standard 3 to 4 months. Patients who want the full preventative benefit often schedule more frequent, lower-dose sessions rather than less frequent full treatments. Your InjectCo nurse injector can help you decide which approach fits your goals and budget.
Ready to get a real estimate for your face? See exactly what you need and what it costs. Book my free Botox consultation at InjectCoInjectCo | 9 Texas locations | $12/unit | Nurse-led appointments
Botox and dermal fillers are not the same thing and they do not cost the same way. Botox is a neuromodulator that relaxes muscles. Fillers are gel-based injectables that add volume or structure. They address different problems and are often used together.
| Botox | Dermal Filler | |
|---|---|---|
| What it does | Relaxes muscles to smooth expression lines | Adds volume, structure, or contour |
| Priced by | Unit ($12/unit at InjectCo) | Syringe ($600+ per syringe typically) |
| Best for | Forehead, 11s, crow’s feet, masseter, DAO | Lips, cheeks, nasolabial folds, under-eye |
| Duration | 3-4 months (masseter 4-6 months) | 6-18 months depending on product |
| Typical session cost at InjectCo | $180-$720 depending on areas | $600-$2,000+ depending on syringes |
The two are often combined in the same session. Upper-face Botox paired with lip or cheek filler is one of our most common combination treatments. For more on filler options, see InjectCo’s dermal filler services.
A full upper-face session at InjectCo runs $480 to $720. Treating three to four areas a year puts the annual cost at $1,200 to $2,400. That is the real number most patients should budget for to maintain consistent results.
Compared to surgical alternatives, that is a fraction of the cost. Compared to doing nothing, it is real money. The way to think about it is whether the result delivers value relative to what you are spending. Most InjectCo patients who stick with a regular cadence tell us that it becomes a budget line they plan around, like any other personal care routine.
The bigger cost risk is going cheap. Botox priced at $6 to $8 per unit is almost always a signal: diluted product, fewer units than labeled, or an injector without the training to place it correctly. Fixing a poor result costs more than the original treatment. InjectCo’s $12 per unit means you know exactly what you are getting.
Botox is the most widely recognized brand but not the only FDA-approved neuromodulator. All four alternatives below work by temporarily relaxing the targeted muscle. The right choice depends on treatment area, injection history, and your injector’s clinical judgment.
| Brand | Type | Avg Cost/Unit (US) | Notes |
|---|---|---|---|
| Botox (Allergan) | onabotulinumtoxinA | $10-$18 | Most widely available. Original benchmark. |
| Dysport (Galderma) | abobotulinumtoxinA | $4-$8/unit* | *Needs more units. Total cost similar to Botox. |
| Xeomin (Merz) | incobotulinumtoxinA | $10-$16 | No additives. Good option for sensitive patients. |
| Jeuveau (Evolus) | prabotulinumtoxinA | $10-$14 | Approved specifically for cosmetic use. |
| Letybo (Hugel) | letibotulinumtoxinA | $10-$16 | Newer FDA approval (2023). Growing availability in TX. |
InjectCo injectors discuss options with each patient at consultation. Many patients who have been on Botox for years find that rotating products or trying Xeomin gives them slightly different results worth exploring.
Botox does not have to come as a budget surprise. Several programs and strategies make regular treatment more affordable, and most InjectCo patients use at least one of them.
The Alle program lets you earn points on every Botox treatment and redeem them toward future sessions. Points accumulate across Allergan products including filler. Most active patients save $20 to $40 per visit through Alle. Ask your InjectCo injector about enrollment at your first appointment, because points are not retroactive.
Cherry lets you break your total into monthly payments with quick approval and no hard credit check. It is available at InjectCo and designed specifically for aesthetic treatment pricing. See Cherry financing for medspa treatments for details.
CareCredit is a healthcare-specific credit card with extended promotional financing terms. It requires a full credit check but offers longer repayment windows than Cherry, which can suit patients managing larger combination treatments.
Cosmetic Botox is not HSA or FSA eligible. Botox for chronic migraines or hyperhidrosis may qualify when prescribed by a physician and documented as medically necessary. Confirm your specific situation with your provider and insurance carrier before assuming eligibility.
Returning before your last treatment wears off completely, while roughly 10 to 15 percent of effect remains, means your injector needs fewer units to restore your result. Over time, this reduces your per-visit unit count and your bill. It also prevents the muscle from fully rebounding between sessions, which is better for long-term results.
InjectCo is a 100% nurse-led medical aesthetics brand. Every injection at every one of our 9 Texas locations is performed by a licensed registered nurse with physician oversight. No estheticians. No delegated assistants. The person doing your Botox in Fort Worth is a nurse who has trained specifically in aesthetic medicine.
Every appointment starts with a consultation. Your injector reviews your goals, looks at your facial anatomy, and gives you a unit estimate before anything is ordered or prepared. That estimate is what shows up on your bill. No surprises.
Kiara DeWitt, who founded InjectCo while serving as lead clinical educator in the neurosurgery and neurology unit at Cook Children’s Pediatric Hospital, built this network around pricing transparency and clinical standards. The $12 per unit rate reflects that mission, whether you’re coming into the Fort Worth clinic near the Cultural District, the Plano clinic off Parker Road, or any other location.
Most patients start seeing results within 3 to 5 days, with full effect by day 10 to 14. Results typically last 3 to 4 months. Patients who treat consistently over time often find their results lasting a bit longer as the muscle adapts.
Botox is an FDA-approved treatment with a strong safety record, but it isn’t right for everyone. Before booking, please take a moment to consider whether any of the following apply to you:
If you’re unsure about any of these, a consultation is always the right first step. InjectCo offers free virtual consultations so you can talk through your health history before any treatment is scheduled.
A full upper face (forehead, 11s, and crow’s feet) at InjectCo uses 40 to 60 units and costs $480 to $720 at $12 per unit. Treating additional areas like the chin, DAO, or masseter adds to that total based on the unit count for each area.
Most DFW-area clinics charge $10 to $16 per unit. InjectCo is $12 per unit, consistent across all 9 Texas locations. National pricing runs $10 to $18 per unit, with major coastal markets hitting $15 to $25.
Forehead lines alone typically need 10 to 20 units. Treating the forehead and frown lines (11s) together uses 25 to 45 units. Your exact count depends on muscle strength, depth of lines, and whether you have been treated before. Your injector will assess this at the consultation.
Masseter Botox for jaw slimming or teeth grinding uses 40 to 60 units per side. At InjectCo’s $12 per unit, a full jaw treatment runs $480 to $720. The national market range is $500 to $1,200. Results last 4 to 6 months and improve with repeat treatments as the muscle gradually atrophies.
Cosmetic Botox is not covered by insurance, regardless of where you go. You pay out of pocket for all cosmetic treatments. Botox prescribed for medical conditions like chronic migraines or hyperhidrosis may have different coverage, but you would need to confirm that directly with your insurance provider and the prescribing physician.
Baby Botox uses smaller doses, typically 15 to 30 units across the face, compared to standard dosing. At InjectCo that runs $180 to $360. It is a lower cost per session but wears off faster, usually at 6 to 10 weeks, so some patients end up treating more frequently. It works well for first-timers or patients who prefer a lighter result.
Botox and filler are priced differently. Botox is charged per unit ($12 at InjectCo). Filler is charged per syringe, typically $600 or more per syringe. A lip filler treatment might use one to two syringes, putting it at $600 to $1,200. A three-area Botox session at InjectCo might run $480 to $720. For the face overall, treatment cost depends on the number of areas and syringes used, not on which type of injectable.
The most consistent savings come from the Allergan Alle rewards program (earn points on every treatment), Cherry or CareCredit financing (break the cost into monthly payments), and maintaining your treatment cadence so your injector needs fewer units each session. Ask your InjectCo injector about Alle enrollment at your first appointment.
Botox priced significantly below market, under $8 per unit, can indicate diluted product, fewer units than labeled, or an injector without proper training. Results may be uneven, wear off faster, or look unnatural. Correcting a poor Botox result typically costs more than the original treatment. At InjectCo, $12 per unit means you know exactly what product and exactly how many units you are receiving.
Most face areas last 3 to 4 months. Masseter treatments tend to last 4 to 6 months because the muscle takes longer to rebuild. First-time patients sometimes see their results fade slightly faster as the muscle has not yet learned to respond to repeated relaxation. Consistent treatment on schedule often means you need fewer units over time.
Knowing your unit count and treatment area is the first step to getting results you will actually be happy with. At InjectCo, every appointment starts with an honest assessment of your face, your goals, and your real cost, not an upsell. We offer Botox at $12 per unit across all 9 Texas locations, with nurse-led injections and a free virtual consultation to get you started.
Jen Adams, RN | Nurse Injector at InjectCo MedSpa
Jen Adams is a licensed nurse injector at InjectCo MedSpa with over 13 years of nursing experience and extensive hands-on experience in facial injectables, lip fillers, and aesthetic consultations across multiple InjectCo Texas locations. She holds a Bachelor of Science in Nursing and earned her Aesthetic Medical Certification in Botulinum Toxin and Dermal Fillers in 2018. She is a master aesthetic injector and cadaver-certified practitioner who specializes in natural-looking, balanced results, and she trains other aesthetic injectors weekly.
Reviewed by: Kiara DeWitt, BSN, RN, CPN | Founder, InjectCo MedSpa. Former lead clinical educator in the neurosurgery and neurology unit at Cook Children’s Pediatric Hospital. Founder of the Texas Academy of Medical Aesthetics.
